{"id":4547,"date":"2026-03-12T09:35:47","date_gmt":"2026-03-12T12:35:47","guid":{"rendered":"https:\/\/mobato.com.br\/?p=4547"},"modified":"2026-03-12T11:10:54","modified_gmt":"2026-03-12T14:10:54","slug":"mobato-convencao-pos-vendas-chevrolet-2026","status":"publish","type":"post","link":"https:\/\/mobato.com.br\/en\/mobato-convencao-pos-vendas-chevrolet-2026\/","title":{"rendered":"Mobato participa da Conven\u00e7\u00e3o de P\u00f3s-Vendas Chevrolet 2026"},"content":{"rendered":"<p class=\"wp-block-paragraph\">A Mobato participou da Conven\u00e7\u00e3o Nacional de P\u00f3s-Vendas Chevrolet 2026, realizada nos dias 3 e 4 de mar\u00e7o, na Arena P\u00f3s-Vendas, no Place, em S\u00e3o Paulo (SP).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O evento reuniu l\u00edderes, executivos e representantes da rede de concession\u00e1rias <a href=\"https:\/\/www.chevrolet.com.br\/\" target=\"_blank\" rel=\"noreferrer noopener\">Chevrolet<\/a> de todo o Brasil com o objetivo de alinhar estrat\u00e9gias, compartilhar resultados e apresentar as diretrizes da marca para o fortalecimento do p\u00f3s-vendas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Com o tema &#8220;Joga junto em alta performance&#8221;, a conven\u00e7\u00e3o destacou a import\u00e2ncia da colabora\u00e7\u00e3o entre montadora, parceiros e rede de concession\u00e1rias para impulsionar resultados e, ao mesmo tempo, elevar o n\u00edvel da experi\u00eancia do cliente em todo o pa\u00eds.<br><br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Estrat\u00e9gias e inova\u00e7\u00e3o para o futuro do p\u00f3s-vendas automotivo<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Durante o evento, foram apresentados direcionamentos estrat\u00e9gicos e iniciativas voltadas ao fortalecimento do p\u00f3s-vendas Chevrolet. Entre os principais temas, estiveram inova\u00e7\u00e3o, digitaliza\u00e7\u00e3o do atendimento, efici\u00eancia operacional e novas estrat\u00e9gias de gera\u00e7\u00e3o de valor. Dessa forma, refor\u00e7ou-se o papel do p\u00f3s-vendas como um dos principais pilares de relacionamento e fideliza\u00e7\u00e3o no setor automotivo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A programa\u00e7\u00e3o contou tamb\u00e9m com a participa\u00e7\u00e3o de importantes executivos da General Motors e especialistas do mercado:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Rafael L. Santos, VP de Vendas, Opera\u00e7\u00f5es, P\u00f3s-Vendas e Marketing do Produto<\/li>\n\n\n\n<li>Felix Madeis, Diretor Geral de P\u00f3s-Vendas GMSA<\/li>\n\n\n\n<li>Kleusner Lopes, Diretor de Vendas Atl\u00e2ntico<\/li>\n\n\n\n<li>Luis Felipe Teixeira, Diretor Comercial de P\u00f3s-Vendas Atl\u00e2ntico<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Al\u00e9m disso, O economista Ricardo Amorim, convidado especial do evento, trouxe uma an\u00e1lise sobre o cen\u00e1rio econ\u00f4mico e tend\u00eancias do mercado, destacando oportunidades e desafios para a ind\u00fastria automotiva nos pr\u00f3ximos anos.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Mobato apresenta o projeto Servi\u00e7o Chevrolet Conectado<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Al\u00e9m das apresenta\u00e7\u00f5es realizadas na plen\u00e1ria, a conven\u00e7\u00e3o contou com um espa\u00e7o dedicado a estandes de parceiros homologados da Chevrolet, onde foram apresentadas solu\u00e7\u00f5es e tecnologias voltadas ao p\u00f3s-vendas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nesse contexto, a Mobato teve a oportunidade de apresentar o projeto <strong>Servi\u00e7o Chevrolet Conectado<\/strong>, demonstrando como a solu\u00e7\u00e3o contribui para a digitaliza\u00e7\u00e3o de processos nas oficinas e, ao mesmo tempo, para a melhoria da gest\u00e3o e da comunica\u00e7\u00e3o com o cliente.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Durante os intervalos das plen\u00e1rias, os participantes puderam visitar os estandes. Assim criou-se um ambiente din\u00e2mico de networking, troca de experi\u00eancias e demonstra\u00e7\u00f5es pr\u00e1ticas das tecnologias dispon\u00edveis para a rede de concession\u00e1rias.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A conven\u00e7\u00e3o tamb\u00e9m trouxe reflex\u00f5es importantes sobre o futuro do setor automotivo, abordando temas como:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>A evolu\u00e7\u00e3o tecnol\u00f3gica dos ve\u00edculos<\/li>\n\n\n\n<li>O avan\u00e7o da eletrifica\u00e7\u00e3o<\/li>\n\n\n\n<li>O crescimento do mercado de carros el\u00e9tricos<\/li>\n\n\n\n<li>O aumento da tecnologia embarcada, fatores que est\u00e3o transformando a rela\u00e7\u00e3o entre clientes e autom\u00f3veis.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Esses fatores, por sua vez, est\u00e3o transformando a rela\u00e7\u00e3o entre clientes e autom\u00f3veis.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Participar da Conven\u00e7\u00e3o Nacional de P\u00f3s-Vendas Chevrolet 2026 refor\u00e7a o compromisso da Mobato em acompanhar as transforma\u00e7\u00f5es do mercado e contribuir com solu\u00e7\u00f5es tecnol\u00f3gicas que apoiem a evolu\u00e7\u00e3o do p\u00f3s-vendas automotivo. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Por fim, com inova\u00e7\u00e3o e foco na experi\u00eancia do cliente, a Mobato segue atuando como parceira estrat\u00e9gica de montadoras e concession\u00e1rias, ajudando a impulsionar efici\u00eancia, produtividade e qualidade no atendimento em todo o pa\u00eds.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/mobato.com.br\/en\/sobre-nos\/\">Saiba mais sobre a Mobato e nossas solu\u00e7\u00f5es.<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>A Mobato participou da Conven\u00e7\u00e3o Nacional de P\u00f3s-Vendas Chevrolet 2026 em S\u00e3o Paulo, apresentando o projeto Servi\u00e7o Chevrolet Conectado e solu\u00e7\u00f5es para o setor automotivo.<\/p>","protected":false},"author":4,"featured_media":4549,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_wpcom_ai_launchpad_first_post":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[10],"tags":[],"class_list":["post-4547","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eventos"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mobato participa da Conven\u00e7\u00e3o de P\u00f3s-Vendas Chevrolet 2026 - Mobato<\/title>\n<meta name=\"description\" content=\"A Mobato participou da Conven\u00e7\u00e3o Nacional de P\u00f3s-Vendas Chevrolet 2026 em S\u00e3o Paulo, apresentando solu\u00e7\u00f5es e o projeto Servi\u00e7o Chevrolet Conectado.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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